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The construction machinery industry will continue to recover the development of the market
Construction machinery industry in lasted for many years after the downturn, usher in a wave of 10 months of continuous growth, cheered for the whole industry, and the growth trend is not see signs of abating, continue to attack.According to the China construction machinery association, the excavator market sold 62,596 units in the first five months of this year, up 108.5 percent year-on-year.In may this year, the domestic production enterprise combined sales of all kinds of 25 major loader loader 8524 units, compared to last year in May 5029, a 69.50% jump in, this year 1 ~ 5 month loader accumulative total sales of 40493 units, an increase of about 26.06%.
Growth characteristics The sales of machinery are slightly different in different areas from January to may.Sales in the west led the eastern and central regions, but were slightly lower than in the Middle East.East, southwest and central China occupy major domestic markets.The recovery in north and northeast China is clear.May differ slightly last month sales of the top five provinces, shandong, henan, hebei, yunnan, sichuan, with sales of 410 units in the area of shandong province sales, sales in the rest of the provinces has breakthrough 400, jiangsu sliding sales area of the top five.The recovery of steel, coal mine and other industries, the implementation of the beijing-tianjin-hebei integration strategy and the planning of the construction of the new area have brought good news to the mining machinery market in north China. In the first five months of excavator market sales, the big dig, dig, dig sales in 7963, 14276 and 7963 respectively, the market share of 12.7%, 22.8% and 64.5% respectively, in the big dig, dig, dig sales year-on-year increase 4923 units, 8211 units, 19444 units, year-on-year increase of 162%, 162%, 162% respectively.In the past year, there has been a change in the product structure of the domestic mining machinery market. The market share of the small excavation market has been declining in a seasonal way, and the market share of the market has rebounded, and the market share of the market has been basically stable. In may, the sales volume of three tons and above loaders was 7,826, accounting for 92.23% of the total sales.There are 662 small units sold under 3 tons. In each model, 5 tons of loaders continued to dominate, with a sales volume of 5,473, accounting for 64.21 percent of the total sales volume.The second is the 3 ton model, the sales volume is 1760, the proportion reaches 20.65%. In the first five months of this year, CR4 = 52.3%, CR8 = 76.8% (the first four indexes of the industry concentration).From January to April (CR4 = 52.5%, CR8 = 77.2%), the domestic mining machinery market is a high market concentration industry.The recent decline in market concentration indicates that the market is in the market
Develop healthy Rapid growth can not help but reminiscent of the construction machinery industry high-speed growth period of ten years ago, the expansion of the market madness makes many enterprises, took a blind expansion of irrational development way, followed is the vicious competition of the industry, and makes the industry by its criticism.Now history seems to be repeating itself, and the rapid recovery of the industry is similar to that of the previous year, so that the development of rational health should be on the alert for everyone in the industry. At present, China occupies half of the domestic market competition. In recent years, China's excavator technology has been improving and production capacity has been improved, and the market share of foreign brands has declined.At present, China's market share of China's excavator market is about 48.9%.Sany is the top seller in the industry. The demand for infrastructure has recovered, the demand for upgrading has been updated, and the competition pattern has improved.China has a huge investment demand in infrastructure.This year, the state implemented a proactive fiscal policy, and the infrastructure construction maintained a high growth rate and the PPP project accelerated to the ground.There are many short boards in China's infrastructure and people's livelihood. The industry needs to upgrade and upgrade. There is still plenty of room for effective investment. Recently, the new generation of engineering machinery sales accounted for a large share, and the demand entered a period of superposition.Generally, the life of engineering machinery is 6-8 years. Currently, it is eight to nine years from the peak period of the engineering machinery industry (2007-2011), and the demand space is larger in the next two to three years. "One Belt And One Road" led us to increase infrastructure construction.Globally, "One Belt And One Road" promotes infrastructure connectivity, driving infrastructure construction and contracting out China's external projects, and the demand is huge.The trump administration's economic policies to promote active finance and infrastructure development have brought a significant strategic development opportunity to overseas markets. The industry concentration is improved, the competitive advantage of leading enterprises is highlighted, and the competition pattern is improved.Since 2012, the depth of the construction machinery industry after 5 years of continuous adjustment, part of the lack of core technology and exit the market competitiveness of small and medium-sized brand enterprises, construction machinery industry overall showed a trend of increasing market share concentration. In the era of the superposition of so many good opportunities of development, how to cherish the hard-won growth, keep the development of the industry a good healthy, this is a cannot be neglected because of the market of hot issues.
Sustainable growth is possible According to the industry development dynamics and historical law, the mining machinery chapter believes that the industry will maintain the growth trend in the first half of 2017.However, as the market return to reason and base of the second half of 2016 sales rise influence factors such as comprehensive, is expected to retreat, in the second half of 2017 or in part may be zero growth or even negative growth.The annual sales trend is similar to that of 2012 and 2013. The annual sales forecast for 2017 is expected to be 100,000 to 120,000, which is expected to increase by more than 50% compared with 2016. Zeng guang 'an, President of the China excavator association, said, "we still use data to tell people that the excavators are expected to reach 100,000 to 150,000 this year.Production of more than 40000 in the first quarter, in front of the production of more than 10000 units in April, may, and there may be 7000 or so, so, the previous 5 months already close to 60000 units, the remaining five months again how also can't bad where to go.So it's possible to break 100,000 this year." At present, the industry faces many opportunities. The "made in China 2025" explicitly mentions that by 2020, 40 percent of core basic components and key basic materials will be guaranteed.In the context of the state's vigorous efforts to encourage equipment manufacturing, the mining machinery industry will also have an important opportunity period, and it is expected to realize localization of the core technology of products. Since the first proposed urbanization in 2003, China's urbanization rate has increased from 37.7% in 2003 to 57.4% in 2016.The national new urbanization plan (2014-2020) requires that the urbanization rate of permanent residents will reach 60 percent in 2020, and the urbanization rate of registered permanent residents will reach 45 percent.The construction of new type of urbanization, the construction of the rail transit, the renovation of shanty towns, the construction of new houses and the construction of supporting facilities in the towns will bring the market demand of the engineering machinery and its affiliated equipment. With the improvement of the economic level, the domestic labor costs are rising.According to the statistics, since 2012, China's labor costs have been basically in line with the United States.Due to the low degree of domestic labor automation, Chinese unit labor productivity is low, and the domestic labor efficiency in 2016 is only about 10% of the United States.High labor costs and low labor efficiency bring about a sharp increase in construction costs, so there is a huge demand for "machine substitution" in China.The "mining machinery + genera" application model can save employers a lot of labor costs and improve efficiency.With the increase of labor cost, the market demand of all kinds of specialized products will increase significantly.
From the experience of upgrading the mechanical industry, it is one of the important development directions for the high-end products.Early in the industry to meet functional requirements, customers are very sensitive to price.With the development of industry and customer awareness raising, user gradually reduce the sensitivity of the price and mode of production into market orientation, personalized needs to strengthen, reflected the brand added value, after-sales service has become a customer focus. Our country has gone from the mechanical power to make strong, but the apparel industry is still in its infancy, many products are blank in the production, applications, and development level of domestic host unbecoming.In the next decade will be China's apparel industry golden period of development, new technology, new technology, the application of the new structure will lead to rapid upgrade of product, to master the core technology industry companies will rely on the "specialized, refined, special, new" development path, usher in rapid development period.(zhang xiaozhuo, a journalist)